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Falcons penalty doesn’t seem to provide much deterrence

Falcons penalty doesn’t seem to provide much deterrence

The Falcons admittedly used artificial crowd noise throughout the 2013 season and into the 2014 season, until they were caught in November.  Ultimately, they were fined and stripped of a fifth-round pick in 2016. The fine ($350,000) really isn’t all that much for a billion-dollar business.  The draft pick carries far more value, but since it…